Starting and running your own aesthetic clinic can be daunting yet exciting. The promise of uncapped earnings, your own working hours, and being your own boss are the things we’re looking forward to. However, it’s not all rainbows and sunshine. New aesthetic clinic owners could find themselves in a world of trouble without the essentials!
In this blog, we’ll be pointing you in the right direction with these proven tactics for starting your own aesthetic clinic! Number four may come as a shocker for you.
1. Numbers and stuff…
It’s a headache to keep track of compliance documents, strategically plan your taxes, and keep financial records, especially when you don’t have the time and diligence for it! However, it is vital to keep track of your finances every step of the way. This line of reasoning stems from how books of accounts help you see your financial status. Important decisions like hiring another team member or expanding your aesthetics clinic to a different location should always be considered based on your financial capability.
Want to make the right financial decisions? Consider hiring a specialised account for aesthetic and beauty professionals for as little as £50 per month. Click here to start.
2. The right insurance
With over 257 insurance companies and brokers for solo practitioners and clinics, looking for the perfect insurance partner is crucial. Insurance is your line of defence against malicious claims, malpractice, and accidents that may happen at your clinic. Insurance is not required by law; however, it’s a must-have if you want peace of mind when operating.
As a bonus, here are the things you need to consider before working with an insurance company.
- List of coverage
- Industry-specific policies
- List of treatments and services covered
- Reputation
If you’re unsure, you can create a Faces account and get insurance. You can also read a list of leading aesthetic insurance providers here.
3. An aesthetic website
You’re providing aesthetic treatments; therefore, your website should be aesthetic too! The right colours, images, logo, and tagline would amount to a good-looking website that clients would appreciate. But don’t just make it beautiful; make it accessible too! Integrate a booking system, upload reviews, and list the different treatments you provide.
Build a professional website in 15 minutes or less (no coding required) with Faces’ Website Builder!
4. Payment options
Are your treatment prices too high for clients? Why not offer the ability to spread the costs? Offering flexible payments to your clients increases the chance of successful bookings. Other proven results of financial plans for aesthetic clinics are repeat business, competitive advantage, and frequent larger purchases for clients.
Interested in getting finance for your clients? Apply for free here
You might also like to read:
They Said Payment Plans Are Bad, But Are Cash Payments Worse?
Honourable mentions:
– Updated trainings
– Implement work systems and protocols
– Consider professional marketing services
5. Booking System
We can’t stress enough how efficient you’ll be with a booking app or software! Instead of going back and forth about how much, your availability, and such, you can redirect your clients to your booking link. You can streamline how you receive and organise client details with your booking system, too. This convenience can also benefit your clients, as they’ll be able to get all the information they need and pay for treatments instantly. Not to mention, if your booking system has flexible payments integrated, you’d be surprised at how this hooks clients up to get treatments!
Takeaways
Starting and running aesthetic clinics is not easy, but with the right tools, you’d be able to successfully manage your business. It’s a good thing that modern booking system tools like Faces can make practitioners’ lives easier! Faces is an app full of ‘free-mium’ features like a booking system, a website builder, and a catalogue of different consent form templates. Explore and find out why 100,000 practitioners have trusted Faces for their aesthetic clinics!